Leadership Thinking for a
World That No Longer Plays
by Old Rules
A weekly newsletter exploring leadership, decision-making, and execution in a Business As UnUsual world.
Each edition breaks down a real leadership challenge, introduces a practical framework, and gives you a clear way to apply it right away.
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Who This Newsletter Is For
This newsletter is for leaders, entrepreneurs, and professionals who want clearer thinking, better decisions, and stronger execution in an increasingly complex world.
Whether you lead a team, a business, or your own work, each edition offers practical insights you can apply right away.
About Rick
Written by Rick Yvanovich, author of Business As UnUsual, entrepreneur, leadership advisor, and coach who helps leaders move from complexity to clarity through practical frameworks, better decisions, and real-world experience.
WHAT YOU'LL RECEIVE
Every Week You’ll Get
One real leadership problem unpacked
One practical framework or model
Clear thinking tools you can apply immediately
Insights grounded in experience, reflection, and research
No noise. No hype. Just structured leadership thinking.
HOW IT CONNECTS
Each newsletter connects to broader leadership themes and playbooks,
helping you build practical leadership capability over time.
Playbooks include:
- Decision Ownership & Escalation
- Leadership Under Pressure
- Execution, Learning & Closure
- Cadence, Access & Firefighting
- Influence & Narrative Leadership
- Purpose & Leadership Identity
- Change Momentum
- Ethics & Responsible Leadership