logo
Description

NOTHING IS GOING BACK TO NORMAL.

COVID-19 transformed many things: business landscapes, home life, international travel, the meaning of the word “quarantine.” This rapid upheaval caught many of us unawares, and now we’re tasked with reinventing our lives and redefining success. As we navigate this new reality, we must ask ourselves, how do we move forward from here?
Amidst the challenges of the pandemic, best-selling author, serial entrepreneur, international speaker, and executive coach Rick Yvanovich presents Business As UnUsual. In his latest book, Yvanovich outlines the mindsets, daily habits, and skills required to break free from any ruts and get back in the game—your action today determines your success tomorrow.

Shop Now
Business As UnUsual: How to Thrive in the New Renaissance
Features
AuthorRick Yvanovich
Release Year2023
FormatKindle, Paperback, Audiobook, Audio CD
LanguageEnglish, Vietnamese
Inside the book
Organize your castle for long-lasting success
Recognize coaching as a sought-after 21st-century skill
Understand the evolving landscape of coaching and its opportunities
Align your internal purpose with external goals through mindset and habits
Use unique assessments, tools, and exercises to create a game plan
Upskill and establish critical skills for the next decade
Surround yourself with excellence to achieve excellence
Now available on
AmazonBarnes & NobleKoboKindlePaperbackAudiobookAudio CD
tagWhat People Say
Success Stories

Discover how Rick’s guidance has inspired, transformed, and empowered people across personal growth, leadership, and achievement.

Pawel Gorski

CEO at Tribee at Tribee

rating

"Rick has provided over 10 hours of team coaching sessions to me and my team at Tribee.vn . Thanks to Rick's coaching, we have managed to define our team purpose statement, team mission, corporate values, and create a client value proposition map."

Cindy Nguyen

Associate Systems Engineer at Palo Alto Networks

rating

"Rick is an amazing coach and inspiring leader. I am humbled to have the opportunity to work with him personally ... Most importantly, I've grown a lot in terms of personal development."

Craig Martin

Chairman at Dynam Capital Limited

rating

"I have known Rick for over ten years. Rick puts incredible energy into any client engagement - I am always happy to refer him to companies I come into contact with as I know he will do a thoroughly professional job, and always over-delivers."

Dario Priolo

Life Sciences Investor and Advisor. CMO

rating

"Rick is a brilliant entrepreneur who excels at combining strategy, process and technology to design creative solutions to problems. ... extremely thoughtful and articulate and willing to put in that extra effort for the benefit of others."

Nghia Phan (Jane)

Salesforce Account Manager at OMN1

rating

"Rick has a sharp business mindset, big vision, helping employees in L&D. Working at Rick's company helped me ụnleash my potential and achieve great results. He's one of my best managers and leaders in my career path."

Josh Elledge

Thoughtful Entrepreneur Podcast Host

rating

"It was great having Rick from TRG International as a guest on The Thoughtful Entrepreneur podcast. He brought so much wisdom and I can absolutely vouch for his purpose and values. ... You are making the world a better place ..."

Tom Vovers

Chairman Of The Board at HR2B

rating

"I have know Rick since 1993 and watched TRG grow from strength to strength. His thoughtful approach to business shows up in the results he gets for his customers."

Pawel Gorski

CEO at Tribee at Tribee

rating

"Rick has provided over 10 hours of team coaching sessions to me and my team at Tribee.vn . Thanks to Rick's coaching, we have managed to define our team purpose statement, team mission, corporate values, and create a client value proposition map."

Cindy Nguyen

Associate Systems Engineer at Palo Alto Networks

rating

"Rick is an amazing coach and inspiring leader. I am humbled to have the opportunity to work with him personally ... Most importantly, I've grown a lot in terms of personal development."

Craig Martin

Chairman at Dynam Capital Limited

rating

"I have known Rick for over ten years. Rick puts incredible energy into any client engagement - I am always happy to refer him to companies I come into contact with as I know he will do a thoroughly professional job, and always over-delivers."

Dario Priolo

Life Sciences Investor and Advisor. CMO

rating

"Rick is a brilliant entrepreneur who excels at combining strategy, process and technology to design creative solutions to problems. ... extremely thoughtful and articulate and willing to put in that extra effort for the benefit of others."

Nghia Phan (Jane)

Salesforce Account Manager at OMN1

rating

"Rick has a sharp business mindset, big vision, helping employees in L&D. Working at Rick's company helped me ụnleash my potential and achieve great results. He's one of my best managers and leaders in my career path."

Josh Elledge

Thoughtful Entrepreneur Podcast Host

rating

"It was great having Rick from TRG International as a guest on The Thoughtful Entrepreneur podcast. He brought so much wisdom and I can absolutely vouch for his purpose and values. ... You are making the world a better place ..."

Tom Vovers

Chairman Of The Board at HR2B

rating

"I have know Rick since 1993 and watched TRG grow from strength to strength. His thoughtful approach to business shows up in the results he gets for his customers."

Pawel Gorski

CEO at Tribee at Tribee

rating

"Rick has provided over 10 hours of team coaching sessions to me and my team at Tribee.vn . Thanks to Rick's coaching, we have managed to define our team purpose statement, team mission, corporate values, and create a client value proposition map."

Cindy Nguyen

Associate Systems Engineer at Palo Alto Networks

rating

"Rick is an amazing coach and inspiring leader. I am humbled to have the opportunity to work with him personally ... Most importantly, I've grown a lot in terms of personal development."

Craig Martin

Chairman at Dynam Capital Limited

rating

"I have known Rick for over ten years. Rick puts incredible energy into any client engagement - I am always happy to refer him to companies I come into contact with as I know he will do a thoroughly professional job, and always over-delivers."

Dario Priolo

Life Sciences Investor and Advisor. CMO

rating

"Rick is a brilliant entrepreneur who excels at combining strategy, process and technology to design creative solutions to problems. ... extremely thoughtful and articulate and willing to put in that extra effort for the benefit of others."

Nghia Phan (Jane)

Salesforce Account Manager at OMN1

rating

"Rick has a sharp business mindset, big vision, helping employees in L&D. Working at Rick's company helped me ụnleash my potential and achieve great results. He's one of my best managers and leaders in my career path."

Josh Elledge

Thoughtful Entrepreneur Podcast Host

rating

"It was great having Rick from TRG International as a guest on The Thoughtful Entrepreneur podcast. He brought so much wisdom and I can absolutely vouch for his purpose and values. ... You are making the world a better place ..."

Tom Vovers

Chairman Of The Board at HR2B

rating

"I have know Rick since 1993 and watched TRG grow from strength to strength. His thoughtful approach to business shows up in the results he gets for his customers."

Pawel Gorski

CEO at Tribee at Tribee

rating

"Rick has provided over 10 hours of team coaching sessions to me and my team at Tribee.vn . Thanks to Rick's coaching, we have managed to define our team purpose statement, team mission, corporate values, and create a client value proposition map."

Cindy Nguyen

Associate Systems Engineer at Palo Alto Networks

rating

"Rick is an amazing coach and inspiring leader. I am humbled to have the opportunity to work with him personally ... Most importantly, I've grown a lot in terms of personal development."

Craig Martin

Chairman at Dynam Capital Limited

rating

"I have known Rick for over ten years. Rick puts incredible energy into any client engagement - I am always happy to refer him to companies I come into contact with as I know he will do a thoroughly professional job, and always over-delivers."

Dario Priolo

Life Sciences Investor and Advisor. CMO

rating

"Rick is a brilliant entrepreneur who excels at combining strategy, process and technology to design creative solutions to problems. ... extremely thoughtful and articulate and willing to put in that extra effort for the benefit of others."

Nghia Phan (Jane)

Salesforce Account Manager at OMN1

rating

"Rick has a sharp business mindset, big vision, helping employees in L&D. Working at Rick's company helped me ụnleash my potential and achieve great results. He's one of my best managers and leaders in my career path."

Josh Elledge

Thoughtful Entrepreneur Podcast Host

rating

"It was great having Rick from TRG International as a guest on The Thoughtful Entrepreneur podcast. He brought so much wisdom and I can absolutely vouch for his purpose and values. ... You are making the world a better place ..."

Tom Vovers

Chairman Of The Board at HR2B

rating

"I have know Rick since 1993 and watched TRG grow from strength to strength. His thoughtful approach to business shows up in the results he gets for his customers."

tagWritten by Rick
Authored & co-Authored by Rick

Rick has authored Business As Unusual and co-authored several bestselling books. With 40+ years as the founder of TRG International, multiple startups, and as a coach and mentor, his works provide practical insights, proven strategies, and timeless wisdom to inspire growth and lifelong learning.

USA TODAY & WSJ Bestseller!
Business As Unusual – How To Thrive In The New Renaissance
Mary Roach
USA Today Bestseller
Luminary Leadership: How Top Entrepreneurs Lead in Business and in Life
Rick Yvanovich et al
USA Today & Wall Street Journal Bestseller
Habits of Success: What Top Entrepreneurs Routinely Do in Business and in Life
Rick Yvanovich et al
USA Today Bestseller
Game On: Leaders Who Last
Rick Yvanovich et al
a
The Habits Code: The Art Of Mastering Your Domain (Self Help Success Book 6)
Rick Yvanovich et al
a
Coaching Inc. The Entrepreneur’s Secret Playbook For Creating A Profitable And Scalable Coaching Business
Rick Yvanovich et al